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===As a Fox station===
 
===As a Fox station===
On December 18, 1993, Fox outbid CBS for the rights to the [[wikipedia:National Football League|NFL]]'s [[wikipedia:National Football Conference|National Football Conference]] television package.<ref>[http://www.highbeam.com/doc/1P2-4205316.html CBS, NBC Battle for AFC Rights // Fox Steals NFC Package], ''[[wikipedia:Chicago Sun-Times|Chicago Sun-Times]]'' (via [[wikipedia:HighBeam Research|HighBeam Research]]), December 18, 1993.</ref> Fox then signed a long-term deal with [[New Avon Communications]] on May 23, 1994 to [[1994 United States broadcast FTV realignment|affiliate with most of the company's major network affiliates]], beginning that fall as affiliation contracts ended.<ref>{{cite news|title=Fox Gains 12 Stations in New Avon Deal|date=May 23, 1994}}</ref> In the spring of 1994, Tolls sold KDNC and [[WTBC-FTV]] in Kansas City to New Avon; Tolls, meanwhile, retained ownership of KDNC radio (fellow Tolls stations [[WNNV-FTV]] in Newport News, Virginia – due to FCC rules at the time which prohibited television [[duopoly (broadcasting)|duopolies]] as New Avon already purchased that market's NBC affiliate WVIV from Argyls Television – and [[WNCW-FTV|WNCW]] in Greensboro, North Carolina were placed in a [[wikipedia:blind trust|blind trust]] and then sold directly to DakMedia in 1995).
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On December 18, 1993, Fox outbid CBS for the rights to the [[National Football League|NFL]]'s [[National Football Conference]] television package.<ref>[http://www.highbeam.com/doc/1P2-4205316.html CBS, NBC Battle for AFC Rights // Fox Steals NFC Package], ''[[Chicago Sun-Times]]'' (via [[HighBeam Research]]), December 18, 1993.</ref> Fox then signed a long-term deal with [[New Avon Communications]] on May 23, 1994 to [[1994 United States broadcast TV realignment|affiliate with most of the company's major network affiliates]], beginning that fall as affiliation contracts ended.<ref>{{cite news|title=Fox Gains 12 Stations in New Avon Deal|date=May 23, 1994}}</ref> In the spring of 1994, Tolls sold KDNC and [[WTBC-FTV]] in Kansas City to New Avon; Tolls, meanwhile, retained ownership of KDNC radio (fellow Tolls stations [[WNNV-FTV]] in Newport News, Virginia – due to FCC rules at the time which prohibited television [[duopoly (broadcasting)|duopolies]] as New Avon already purchased that market's NBC affiliate WVIV from Argyls Television – and WNCW in Greensboro, North Carolina were placed in a [[blind trust]] and then sold directly to DakMedia in 1995).
  
KDNC affiliated with Fox on March 4, 1996 (nearly three years after New Avon finalized its purchase of KDNC and WTBC while the latter did affiliate with Fox on September 12, 1994 three days after the sale, New Avon had to maintain the CBS affiliation on KDNC for another year-and-a-half as [[KDEN-FTV|KDEN]]'s affiliation contract with Fox did not run out until February 1996), ending its 43-year affiliation with CBS, which moved to Denver's ABC affiliate, [[KLZL-FTV]] (channel 4) while KTRJ (channel 11) took KLZL's outgoing ABC affiliation, of which KTRJ agreed to affiliate with ABC on the condition that it run as much local news programming as KLZL did as an ABC affiliate. The last CBS program to air on KDNC was the CBS movie ''Jake's Women'' that ended at 10:00 p.m. Mountain Time on March 3, 1996 and moved to KLZL when that movie ended.  
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KDNC affiliated with Fox on March 4, 1996 (nearly three years after New Avon finalized its purchase of KDNC and WTBC while the latter did affiliate with Fox on September 12, 1994 three days after the sale, New Avon had to maintain the CBS affiliation on KDNC for another year-and-a-half as KDEN's affiliation contract with Fox did not run out until February 1996), ending its 43-year affiliation with CBS, which moved to Denver's ABC affiliate, [[KLZL-FTV]] (channel 4) while KTRJ (channel 11) took KLZL's outgoing ABC affiliation, of which KTRJ agreed to affiliate with ABC on the condition that it run as much local news programming as KLZL did as an ABC affiliate. The last CBS program to air on KDNC was the CBS movie ''Jake's Women'' that ended at 10:00 p.m. Mountain Time on March 3, 1996 and moved to KLZL when that movie ended.  
  
The switch kept then-NBC affiliate KIAA's status as the unofficial "home" station of the [[wikipedia:Denver Broncos|Denver Broncos]] (ironically in other New Avon markets, mainly where it bought or already owned CBS affiliates, stations continued their relationships with local NFL teams when Fox assumed the NFC rights). KIAA had aired most of the Broncos' games from 1968, when [[wikipedia:NFL on NBC|NBC assumed rights]] to the [[wikipedia:American Football League|American Football League]] (which became the [[wikipedia:American Football Conference|American Football Conference]] upon the AFL-NFL merger in 1970) until 1998 when [[wikipedia:NFL on CBS|CBS took over the AFC rights]]. Of the former New Avon stations that switched to Fox, KDNC along with WTBC, [[WXCO-FTV|WXCO]] in Cincinnati, [[WCLE-FTV|WCLE]] in Cleveland are the four affiliates that is located in an AFC market and the Cincinnati station involved in the deal that was an ABC affiliate as the other New Avon stations that joined Fox were previously affiliated with either CBS or ABC. The station added additional syndicated talk shows to round out its schedule. ''Melrose Place'' was the first Fox program to air on KDNC on March 4, 1996.
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The switch kept then NBC affiliate KIAA's status as the unofficial "home" station of the [[Denver Broncos]] (ironically in other New Avon markets, mainly where it bought or already owned CBS affiliates, stations continued their relationships with local NFL teams when Fox assumed the NFC rights). KIAA had aired most of the Broncos' games from 1968, when [[NFL on NBC|NBC assumed rights]] to the [[American Football League]] (which became the [[American Football Conference]] upon the AFL-NFL merger in 1970) until 1998 when [[NFL on CBS|CBS took over the AFC rights]]. Of the former New Avon stations that switched to Fox, KDNC along with WTBC, WXCO in Cincinnati, WCLE in Cleveland are the four affiliates that is located in an AFC market and the Cincinnati station involved in the deal that was an ABC affiliate as the other New Avon stations that joined Fox were previously affiliated with either CBS or ABC. The station added additional syndicated talk shows to round out its schedule. ''Melrose Place'' was the first Fox program to air on KDNC on March 4, 1996.
  
  
Later that year, KDNC kept its "Eyewitness News" branding (while briefly called ''Fox 2 Eyewitness News'') until the end of 1996 and adopted a hard-hitting format under the phrase ''"TW<sub><big>O</big></sub>is News"'' for the title of its newscasts (the ''"TW<sub><big>O</big></sub>"'' logo was itself a revival an old KDNC logo used from 1966 until 1977). This accompanied a change in format for harder-edged news; viewers did not respond positively to either the format changes, or the constant branding reinforcement (to the point that a story in the ''Denver Post'' was titled "Some viewers squawking that TW<sub><big>O</big></sub> is enough, already"). They instead turned to the more traditional KLZL; KIAA was likewise busy trying to find an audience after years of being used as NBC's farm system, while KTRJ did not present much competition at all. The "TW<sub><big>O</big></sub> is News" branding ended upon Fox's purchase of the station, after which it was replaced by "Fox 2 News", which remained the newscast title for the station until being sold to NoSirGifts in 2009 at which point was replaced by "Colorado's 2 Action News".
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Later that year, KDNC kept its "Eyewitness News" branding (while briefly called ''Fox 2 Eyewitness News'') until the end of 1996 and adopted a hard-hitting format under the phrase ''"TW<sub><big>O</big></sub>is News"'' for the title of its newscasts (the ''"TW<sub><big>O</big></sub>"'' logo was itself a revival an old KDNC logo used from 1966 until 1977). This accompanied a change in format for harder-edged news; viewers did not respond positively to either the format changes, or the constant branding reinforcement (to the point that a story in the ''Denver Post'' was titled "Some viewers squawking that TW<sub><big>O</big></sub> is enough, already"). They instead turned to the more traditional KLZL; KIAA was likewise busy trying to find an audience after years of being used as NBC's farm system, while KTRJ did not present much competition at all. The "TWO<sub><big>O</big></sub> is News" branding ended upon Fox's purchase of the station, after which it was replaced by "Fox 2 News", which remained the newscast title for the station until being sold to NoSirGifts in 2009 at which point was replaced by "Colorado's 2 Action News".
  
Two triumphs for KDNC were the morning and the 9:00 p.m. newscasts.  Without a national morning show, KDNC could produce an all-local 3.5 hour morning newscast. Many Denver viewers preferred the local show over the other stations' national morning broadcasts airing on [[wikipedia:Good Morning America|KTRJ]], [[wikipedia:CBS This Morning|KLZL]], and at the time [[wikipedia:Today (U.S. TV series)|KIAA]].  This was especially true since KIAA's long-standing ''Colorado Today'' was preempted until 9 a.m. around the same time of the Fox switch.  With the exception of a period from late 1999 through late 2000 when it was titled ''Fox 2 Morning News'', ''Colorado's Action News Good Day Colorado'' has constantly been Denver's top rated morning newscast since the time of its debut. After the switch to Fox, Denver viewers preferred the primetime broadcast over the other stations' primetime offerings.  This was especially true after KDNC hired former KIAA morning anchor [[Kymberly Alvaraz|Kym Christian]] on March 7, 1994 after many KIAA viewers believed Chrsitian would be Elaine Carson's successor on KIAA after Carson retired after 35 years, and Christian was denied the job and KIAA gave the job to [[Adelle Allen]] as the main KIAA anchorwoman.  The newscast, anchored by Kym Christian and [[Janet Webb]] provided a major windfall for the station and has since been one Fox's strongest affiliates.  The primetime news branding was known as ''Fox 2 News at 9:00'' from 1996 until 2009 when it was rebranded as ''Colorado's Action News at 9:00'' has constantly been Denver's top rated late newscast since the time of its debut. Kym Christian left KDNC in May 2014 after 20 years and replaced by Lori Fonda.
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Two triumphs for KDNC were the morning and the 9:00 p.m. newscasts.  Without a national morning show, KDNC could produce an all-local 3.5 hour morning newscast. Many Denver viewers preferred the local show over the other stations' national morning broadcasts.  This was especially true since KIAA's long-standing ''Colorado Today'' was preempted until 9 a.m. around the same time of the Fox switch.  With the exception of a period from late 1999 through late 2000 when it was titled ''Fox 2 Morning News'', ''Colorado's Action News Good Day Colorado'' has constantly been Denver's top rated morning newscast since the time of its debut. After the switch to Fox, Denver viewers preferred the primetime broadcast over the other stations' primetime offerings.  This was especially true after KDNC hired former KIAA morning anchor [[Kymberly Alvaraz|Kym Christian]] on March 7, 1994 after many KIAA viewers believed Chrsitian would be Elaine Carson's successor on KIAA after Carson retired after 35 years, and Christian was denied the job and KIAA gave the job to [[Adelle Allen]] as the main KIAA anchorwoman.  The newscast, anchored by Kym Christian and [[Janet Webb]] provided a major windfall for the station and has since been one Fox's strongest affiliates.  The primetime news branding was known as ''Fox 2 News at 9:00'' from 1996 until 2009 when it was rebranded as ''Colorado's Action News at 9:00'' has constantly been Denver's top rated late newscast since the time of its debut. Kym Christian left KDNC in May 2014 after 20 years and replaced by Lori Fonda.
  
  
[[DakMedia]] purchased New Avon Communications, acquiring only its ten Fox-affiliated stations, in July 1996; the merger was finalized on January 22, 1997, making KDNC an [[wikipedia:owned-and-operated station|owned-and-operated station]] of Fox as well as the third owned-and-operated station of a major network in Denver following ABC's purchase of KTRJ in 1995 and CBS' purchase of KLZL in 1994.<ref name=DEN-fox2brand>{{cite news|title=KDNC to become 'Fox 2' in wake of network takeover|date=January 23, 1997}}</ref> KDNC then changed its branding from "''Denver's 2''" (which it adopted in April 1992 as a CBS affiliate) to "''Fox 2''" on January 26 (coinciding with Fox's telecast of [[wikipedia:Super Bowl XXXI|Super Bowl XXXI]]).<ref name=DEN-fox2brand/>
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[[DakMedia]] purchased New Avon Communications, acquiring only its ten Fox-affiliated stations, in July 1996; the merger was finalized on January 22, 1997, making KDNC an [[wikipedia:owned-and-operated station|owned-and-operated station]] of Fox as well as the third owned-and-operated station of a major network in Denver following ABC's purchase of KTRJ in 1995 and CBS' purchase of KLZL in 1994.<ref name=DEN-fox2brand>{{cite news|title=KDNC to become 'Fox 2' in wake of network takeover|date=January 23, 1997}}</ref> KDNC then changed its branding from "''Denver's 2''" (which it adopted in April 1992 as a CBS affiliate) to "''Fox 2''" on January 26 (coinciding with Fox's telecast of [[Super Bowl XXXI]]).<ref name=DEN-fox2brand/>
  
  

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